Sommers departs Business Insider for CNBC
Jack Sommers has been hired by CNBC as head of digital news for EMEA. He will oversee all editorial content for CNBC.com across the Europe and Middle East region, with a focus on business, markets, economics, and technology. Sommers holds nearly two decades of journalism experience, including senior roles at Business Insider, where he served […]
Business Insider names Liebman its brand officer
Business Insider CEO Barbara Peng sent out the following: I’m thrilled to announce that our Chief People Officer, Jess Liebman, will be stepping into a broader role as Chief People & Brand Officer, adding responsibility for the Business Insider brand to her remit. Over the last two years, we’ve been rebuilding the Business Insider brand […]
Business Insider joining Microsoft content marketplace
Business Insider CEO Barbara Peng sent out the following to the staff: Team, Business Insider is one of the most-cited sources in large language models, but we are often not appropriately credited or compensated by AI companies. I’m excited to share some excellent news: Business Insider is one of the first publishers to join Microsoft’s […]
Business Insider has hired Chernikoff as senior editor
Sara Chernikoff has joined Business Insider as senior editor for the insights and analytics team, where she will help shape editorial strategy through data-informed storytelling and audience insight. In this role, Chernikoff will partner with journalists across the newsroom to surface trends, uncover what resonates with readers, and identify opportunities to grow and deepen engagement. […]
Business Insider hires Fortune’s Arnold as deputy editor of BI Live
Business Insider has hired Megan Arnold as deputy editor of BI Live. Arnold will help develop and curate a slate of events that bring Business Insider’s journalism to life through interactive formats. Arnold’s arrival marks the next chapter of BI Live’s mission — turning its journalism into moments that connect decision-makers, spark honest dialogue, and […]
Business Insider launches “Well Spent” video podcast
Business Insider is launching “Well Spent,” a video podcast on the business, technology, and culture of consumerism. The vodcast is hosted by senior correspondent Katie Notopoulos, who is known for her expertise in tech, internet culture, and economics. In each episode, Notopoulos will explore complicated questions about something everyone loves talking about: buying stuff — […]
Business Insider taps Duarte to be editorial head of video
Business Insider editor in chief Jamie Heller sent out the following: I’m thrilled to share that Barbara Corbellini Duarte is our new Editorial Head of Video. Barbara is an outstanding journalist, leader, and colleague who has played a critical role in building our exceptional, industry-leading video team at Business Insider. Over her 8 years here, Barbara has […]
Business Insider’s pivot away from SEO
Christiana Sciaudone of A Media Operator writes about Business Insider’s pivot away from search engine optimization, or SEO. Sciaudone writes, “Business Insider is facing a difficult situation, like so many other publishers. In January 2021, visits to Business Insider hit 188.5 million, the highest from 2020 to 2025, according to data compiled by Similarweb, a data intelligence […]
Business Insider union slams AI effort
The Business Insider union issued the following statement: The Insider Union learned this week of a new, unexpected author page on our company’s website: “Business Insider AI.” The bio says AI will “draft news stories so we can bring readers more information, more quickly.” These stories will be edited by “human editors,” but it’s not […]
Business Insider to begin publishing AI-authored stories
Business Insider is preparing to publish stories written by artificial intelligence on its website, reports Taylor Herzlich of The New York Post. Herzlich writes, “A new ‘author’ page for ‘Business Insider AI’ has appeared on the news site, as first reported by Oliver Darcy in the Status newsletter. “‘The Business Insider AI byline uses generative AI tools […]
