Business Insider hires Herbst as senior leadership and workplace editor

Business Insider has hired Julia Herbst as senior leadership and workplace editor. She has been a senior editor overseeing work life coverage at Fast Company since 2019. Herbst previously worked at Breaker Magazine in New York. She previously was an editorial coordinator and associate editor at Los Angeles Magazine. While there, she contributed monthly to the “Buzz” and […]

McFall-Johnson among the Business Insider layoffs

Business Insider senior reporter Morgan McFall-Johnsen was among the recent layoffs. She covered climate change, weather, Earth sciences, and space, as well as health and medicine, environmental issues, and occasionally archaeology. “A huge thank you to everyone at BI who’s edited me, reported or written stories with me, or otherwise supported my work along the way,” she […]

Business Insider rolls out AI policy

Business Insider CEO Barbara Peng sent out the following to the staff on Friday: Team, At Business Insider, we’re embracing AI in a thoughtful, ambitious way because it can help us do work better, faster, and smarter. Here’s our approach to AI as well as our AI policy. Our Approach to AI @ BI 1) Day-to-day proficiency […]

Business Insider launches AI-powered audio feature

Business Insider has launched a new audio briefing feature that provides artificial intelligence-generated voice-over summaries of top stories. The audio briefing feature builds upon and incorporates technology from the company’s AI-powered on-site search launched last year, which the publication says has driven a more than 50% increase in readers clicking through to articles from search. […]

Business Insider’s Oyedele moves to newsletters team

Akin Oyedele has been named deputy editor of newsletters at Business Insider. He previously spent five years leading its investing coverage. Previously, he has served as a markets reporter, senior reporter, correspondent and most recently as editor. He has also interned at Bloomberg and was a news editor at Voice of Wits. Oyedele holds a master’s […]

DeGraaf among the Business Insider layoffs

Grace DeGraaf, an editor on the Discourse team, was among the layoffs at Business Insider. “In a few short years, I helped build out the Discourse desk, one of the most-read sections of the website,” she wrote on LinkedIn. “I pitched, edited, and commissioned hundreds of articles covering everything from gentle parenting and Gen Z […]

Why AI threatens publishers such as Business Insider

Pete Pachal of The Media Copilot writes about the dangers of using artificial intelligence for news organizations such as Business Insider. Pachal writes, “As part of its AI-forward agenda, Peng touted AI-powered features like its site search and dynamic paywall. She also noted that 75% of the staff are now using AI tools—specifically ChatGPT Enterprise—with a […]

Business Insider hires Needleman as leadership and workplace correspondent

Business Insider has hired Sarah Needleman as a leadership and workplace correspondent. She most recently was a reporter for The Wall Street Journal’s technology bureau. Her coverage centered on videogame companies such as Activision Blizzard, Electronic Arts, Take-Two Interactive Software, Roblox and Epic. She also frequently covered social-media platforms such as Reddit, Pinterest, X and Discord. In […]

Wei, director of video special projects, laid off at Business Insider

Will Wei, director of video special projects at Business Insider, was among the layoffs last week. He joined the publication in 2009. He led the strategy and execution of video offerings for the special projects team. Previously, Wei helped lead the video team in his roles as head of production and executive producer. He spent […]

Backlash at Business Insider

Oliver Darcy of Status writes about the negative reaction Business Insider editor in chief Jamie Heller faced Wednesday in the wake of the publication cutting 21% of its staff last week. Darcy writes, “Chairs in the meeting room were plastered with flyers from the Insider Union listing demands on A.I. policy. The room was full. Remote staffers tuned in via […]

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