Adweek’s Stenberg seeks scoops and investigative stories

Meredith Klein of Meredith and the Media interviewed Mark Stenberg, senior media reporter at Adweek, about his job. Here is an excerpt: As a senior media reporter, you cover the business of digital and print media and publishers, including their advertising, marketing, and editorial strategies. What’s driving your coverage? There are three or four archetypes of […]

What TechCrunch’s Silberling looks for in reporting stories

Meredith Klein of Meredith and the Media interviewed TechCrunch senior writer Amanda Silberling about her job. Here is an excerpt: As senior writer at TechCrunch, you write features and news about technology and the people it impacts. What’s driving your coverage? I’m lucky that I’m in a position where I have a lot of freedom to follow what […]

The Economist’s Hall on adding value to economics news

Meredith Klein of Meredith and the Media interviewed Archie Hall, acting economics editor at The Economist, about his job. Here is an excerpt: You’ve been at The Economist for nearly three years. You started as the Britain economics reporter, then U.S. economics reporter, and now actingeconomics editor. What’s driving your and your team’s coverage? The advice […]

How WSJ’s Graham covers marketing

Meredith Klein of Meredith and the Media interviewed Wall Street Journal reporter Megan Graham about her job. Here is an excerpt: You cover the marketing and advertising industry for the WSJ Leadership Institute’s CMO Today. What’s driving your coverage? The way I explain it is that we write for a chief marketing officer, so what is a CMO curious […]

Understanding how the media world is changing

Meredith Klein of Meredith and the Media interviewed Variety’s Brian Steinberg about his job. Here is an excerpt: As senior TV editor, you cover the business of advertising, media, and television. What’s driving your coverage? People are very hungry to understand how this business is changing, what these Omnicoms and WPPs look like 10 years from now. […]

How Barron’s helps readers understand global issues

Meredith Klein of Meredith and the Media spoke with Barron’s geopolitics reporter Sabrina Escobar about her job Here is an excerpt: You also write for Barron’s Global Signals, a premium newsletter that launched in late April, designed to help readers understand how global events impact their portfolios. Can you tell me more about the newsletter and your role […]

Why Inc. focuses on founder-driven coverage

Meredith Klein of Meredith & The Media interviewed Bonny Ghosh, editorial director of Inc., about her job. Here is an excerpt: As editorial director at Inc., can you share more about what your role encompasses across Inc.com, shows and podcasts like Founder Group Chat, as well as Inc.’s events like Inc. 5000, Founders House at SXSW, and […]

WSJ reporter Bousquette on the importance of talking to people

Meredith Klein of Meredith and the Media interviewed Wall Street Journal reporter Isabelle Bousquette about her job. Here is an excerpt: Your stories explore large-scale technology efforts at Fortune 500 companies and topics of significance to chief information officers. You also frequently write on the benefits and drawbacks of emerging technologies and the role they play in the […]

Tech journalism for people who like fun

Joanna Stern spoke with Neel Dhanesha of Nieman Lab about why she left The Wall Street Journal as tech columnist and struck out on her own. Here is an excerpt: Dhanesha: How are you thinking about your voice with this channel? Stern: We’ve been describing it as tech journalism for humans who like fun. The humans part is […]

The importance of covering the creator economy

Liz Kelly Nelson, the founder of The Independent Journalism Atlas, talked with Nieman Reports about the importance of covering the creator economy. Here is an excerpt: Q — Why should journalists pay attention to the creator economy now? A — It’s very important that we put our focus on it, because we care about journalism, […]

Subscribe to TBN

Receive updates about new stories in the industry.