Business Insider’s business model is no longer working
Brian Morrissey writes in his The Rebooting website about why Business Insider CEO Barbara Peng is departing. Morrissey writes, “One Business Insider executive at the Media Product Forum was scrambling to make sense of the news their CEO was leaving. They were busy backchanneling to know more about the new interim CEO, digital media veteran Christian Baesler. The […]
Facing declining traffic, Forbes turns to wine
Forbes is creating a wine-focused content vertical, commerce site and membership program to grow direct consumer revenue beyond its traffic-dependent businesses, reports Sara Guaglione of Digiday. Guaglione reports, “There’s a sense of urgency to the strategy. In Q1 2026, Forbes’ site traffic was down 37 percent year over year, according to Emily Jackson, svp of revenue and […]
“Ticker Take” hits 3 billion views
“Ticker Take,” the financial news platform launched in October 2024, said Wednesday it has hit 3 billion views. The growth has been due to strategic partnerships that extend its reach and impact. Through its collaboration with Bell Media, content is distributed across BNN Bloomberg’s digital properties. The company has also partnered with the New York […]
Why Stern left the Wall Street Journal
Tech journalist Joanna Stern joined Semafor’s “Mixed Signals” shw to discuss leaving The Wall Street Journal after more than a decade to launch her own venture, “New Things,” and what it really takes to bet on yourself in today’s media landscape. “It’s a complete bet,” said Stern. “I’m betting on myself.” Stern said that it […]
Crain publications focus on “user needs”
Crain Communications chief content office Dan Peres sent out the following to the staff: As we continue the transformation KC and Veebha outlined last month, editorial is not just aligned with that work — we are driving it. This is not a reset. It is an acceleration — building journalism around user needs, developing communities around our […]
Crain CEO: Our relationships make us successful
Crain Communications CEO KC Crain sent the following to the staff on Wednesday: Team — What sets Crain apart isn’t just the quality of our journalism or the strength of our brands. It’s our people and the relationships you build that make our work possible. It comes down to trust. The sources who take our calls, the […]
How the WSJ has grown digital subscriptions
Charlotte Tobitt of Press Gazette interviewed Wall Street Journal editor in chief Emma Tucker on the publication’s success in growing its digital subscriptions. Tobitt writes, “Tucker set out a strategy to the newsroom when she arrived in New York three years ago, based around giving audiences the ‘new, distinctive, useful, compelling, relevant journalism’ they needed. “‘I asked the […]
How the WSJ is attracting an audience via TikTok
Kelcie Pegher, the social strategy editor at The Wall Street Journal, writes on Digital Content Next about how it’s reaching a younger audience on TikTok. Pegher writes, “The main goal of our social media team is to bring people into The Wall Street Journal universe. And when we consider that 1 in 5 adults are now getting […]
What’s behind Business Insider’s sub decline
Oliver Darcy of Status writes about the subscription decline at Business Insider. Darcy writes, “According to the data obtained by Status, BI ended 2023 with roughly 160,000 paid subscribers, a drop of about 14 percent from the prior year when it boasted about 185,000 subscribers. The slide did not stop there, however. In 2024, it closed […]
New Hampshire biz magazine, public radio strike partnership deal
New Hampshire Public Radio announced a new editorial partnership with Business NH Magazine, a monthly business publication. NHPR launched a refreshed iteration of the “Business Minute” on March 23. The segment, produced in collaboration with the editorial team at Business NH Magazine, provides a high-level look at the trends, companies, and policy decisions shaping the […]
