Keith Kelly of The New York Post writes Friday that New York Times business editor Larry Ingrassia has pulled his proposal about the News Corp. purchase of Dow Jones & Co., the parent of The Wall Street Journal and Barron’s, from the market.
“However, eventually Nocera – who didn’t cover the Dow Jones story regularly for the Times but had written about the company during his days at Fortune – dropped out of the book plan, leaving Ingrassia in the hunt by himself.
“Ingrassia, when reached yesterday, would not confirm that the proposal had been pulled. ‘You’ll just have to go with what you heard,’ he said, declining further comment.”
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Isn't obvious after Nocera pulled out? It has been all about money and when publishers were not ready to pay enough due to lack of market interest - the future of the book has always been in doubt.
Ingrassia has just followed the inevitable.:neutral: