OLD Media Moves

New editor at PCMag.com

July 12, 2011

Posted by Chris Roush

Dan Costa, the executive editor of PCMag.com, has been named its editor, replacing Lance Ulanoff, who is leaving the online tech magazine that stopped publishing in print in 2009.

Costa writes, “After a few years of freelancing, I got a full-time job at PC Magazine. Michael J. Miller was the Editor in Chief. Michael read every word published in the magazine, and whether it was a printer review or an interview with an industry executive, he found something that everyone had missed. I’m proud to say that Michael still posts his insights and opinions on PCMag.com, at his Forward Thinking blog.

Jim Louderback took over as Editor in Chief after Michael. Jim brought an incredible amount of energy to the publication, but to say he only brought energy is to dismiss Jim’s incredible intellect. He knew great stories, great story telling, and was an excellent editor. He also helped PCMag expand into video, a medium that Jim loved. He left to be the CEO of Revision3, which is creating some of the most innovative Internet television online today.

“Jim handed the reigns over to Lance Ulanoff, my boss and mentor at PCMag.com. Lance needs no introduction, of course. You can read a part of his PCMag legacy here. Suffice to say he has taught me a ton about media, technology, and how to reboot a robot vacuum when there is no reset button (just pop the battery).

“My point, I suppose, is that being Editor-in-Chief of PCMag is a big deal. Ziff Davis hasn’t always had an easy go of it, but having seen a little bit of where PCMag.com and all of our other properties, including Geek.com, the newly relaunched ExtremeTech.com, and our various blogs, are heading, I am enormously excited about the company’s future. Our staff of analysts, writers, and editors are the best in the business.”

Read more here.

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