Marketwatch media columnist Jon Friedman writes Monday about how business news network CNBC set itself up nicely as a target for “The Daily Show” host Jon Stewart.
“CNBC should know better by now and have a keener understanding of what its audience needs. After so many once-hot technology stocks crashed and burned a decade ago, CNBC’s personalities were castigated for having acted as cheerleaders for the shooting stars of the equities market.
“It has been a few weeks since Santelli freaked out and blasted Obama on the air. Even if the wounds aren’t quite fresh, his unprofessional behavior still makes you wonder: What the heck was he thinking?
“If Santelli truly believed passionately in what he was saying, he owed his colleagues — and his employer — a better turn. Then again, who am I kidding? CNBC seems to want, if not prefer, its on-air “talent” to raise the theatrics level as high as it can go.”
Read more here.
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