Biz magazines see drop in revenue, ad pages in 2007

Chris Roush

Chris Roush is the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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3 Responses

  1. AJ says:

    Obviously this data looks at the American editions of each magazine, but what about the regional and local language editions? Fortune and BusinessWeek have been especially active in licensing and joint-venturing to extend their brands in markets where English is not the first language, and many of those titles are booming. It’s not all bad news, believe me.

  2. I think the problem is that most information can be found on the internet, like this site.. I will not buy a magazine that doesn’t supply me with special interesting news that cannot be found online..

  1. January 30, 2008

    […] McDonald has his work cut out for him. As Talking Biz News reported earlier this month, Fortune saw a 10.5 percent decline in ad revenue in 2007, and Fortune Small Business reported a 16.8 percent decline. Posted by Chris Roush | […]

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