OLD Media Moves

Axios to start three new business-related newsletters

September 17, 2021

Posted by Chris Roush

Axios plans to start three new business-related newsletters, reports Steven Perlberg of Business Insider.

Perlberg writes, “Nicholas Johnston, Axios’ editor-in-chief since its 2016 founding, will move to the newly created role of publisher, where he’ll focus on expanding the company’s local news unit in addition to launching ‘Axios Pro,’ which will charge business-oriented readers for niche subscription newsletters.

“Johnston told Insider that Axios would start with three paid newsletters focused on fintech, retail, and healthtech. The company is recruiting three reporters and two editors, according to its job board. No price is set, but Johnston said he anticipated the new paid newsletters to cost in the hundreds of dollars per year.

“Axios has hinted at a subscription business for years and recently launched a software and training tool, Axios HQ, allowing companies to write Axios-style internal communications. VandeHei said that business has brought in about $1 million in sales in its first few months.”

Read more here.

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