Personal finance press out of ideas
TheDeal.com executive editor Yvette Kantrow believes that the personal finance publications have officially run out of ideas after she read Money magazine’s article about how to marry a billionaire. Kantrow wrote, “Yes, we know. Money probably produced this little primer with its tongue planted firmly in its cheek. But Spy magazine it ain’t. And we […]
Using the business media to hype a penny stock
Tom Anderson, associate editor of Kiplinger’s Personal Finance, writes how a Chinese company that recently began trading in the U.S. markets is using ads in business magazines to pump up its stock price. Anderson wrote, “Full-page advertisements that appeared in BusinessWeek, Forbes and Fortune make Guangzhou Global Telecom (symbol GZGT, quoted on the OTC Bulletin Board) […]
Good month for BusinessWeek and Economist, not for Time pubs
Business glossies BusinessWeek and the Economist saw double-digit inccreases in advertising revenue and ad pages in February, according to data from the Magazine Publishers of America, while the business magazines from Time Inc. saw declines. BusinessWeek reported a 16.5 percent increase in ad revenue to $21.5 million and a 12 percent increase in ad pages […]
Mixed results for business magazines in October
Business magazines reported results in terms of ad revenue and pages that were all over the place in October, with publications such as the Economist, Forbes and Fortune showing gains from the same month a year ago, but others reporting a drop, according to data posted on the Magazine Publishers of America web site. The […]
Biz magazines had bad ad sales in September
Most of the major business magazines saw a decrease in advertising revenue in September compared to the same month a year ago, according to statistics on the Magazine Publishers of America web site. Only Barron’s, The Economist, Fast Company and Inc. showed increases in ad revenue. Barron’s ad sales increased 17.7 percent to $5.9 million […]
August is good ad sales month for business magazines
Business magazines posted a second straight strong month in terms of ad sales in August after reporting bad numbers in June, according to statistics on the Magazine Publishers of America web site. For August, all business magazines except for Fortune and Kiplinger’s Personal Finance showed an increase in sales from the same month in 2005. […]
July: A great month for business magazines
For those of you who have been paying attention, you’ll remember that Talking Biz News wrote about a month ago about how many of the business magazines — including BusinessWeek, Business 2.0 and Money — had incredibly an incredibly bad June in terms of ad sales, according to data from the Magazine Publishers of America. […]
Declines in ad revenue for Business 2.0, BusinessWeek and Money in June
Statistics posted on the Magazine Publishers of America web site show that among the business glossies, Business 2.0, BusinessWeek, Fast Company and Money all had an incredibly bad month in June, while the other biz magazines showed gains. And for the year, BusinessWeek has fallen behind Forbes in terms of ad dollars. Business 2.0 posted […]
The challenge for Conde Nast Portfolio
According to Media Life’s Samantha Melamed, new business glossy Conde Nast Portfolio will need to have journalism that will distinguish itself from others in the group. Melamed wrote, “The challenge for the new monthly title will be to present readers the sort of engaging journalism that will separate it from the slew of existing titles, […]
Newsweek's Jane Bryant Quinn
I moved one office over today from Allan Sloan’s and talked to Jane Bryant Quinn, arguably the most visible and most important personal finance journalist in the field today. Like most women who wanted to be journalists in the 1960s, she struggled to overcome gender discrimination in the newsroom. Like Sylvia Porter before her, she […]
