Journo Jobs

Motley Fool seeks a content strategist

The Fool.com team is looking to hire a content strategist to own all elements of editorial strategy within the following sectors: technology, health care and cannabis.

This job is tailor-made for future Fools who think quickly, move nimbly, and take great ownership of only the highest quality output.  After all, Fool.com helps spread the word to tens of millions of people each month by publishing the best content to our award-winning site. The stakes are high, the possibilities are endless, and you are hungry for GROWTH. Everything your team does is meant to expand our reach at the highest possible ROI. Candidates must be willing (and excited!) to work collaboratively and competitively to achieve measurable results with great autonomy.

You will be standing up an editorial team – to include writers and editors – that will make Fool.com the best place on the internet for content related to tech, healthcare and cannabis stocks. If you’re not already a stock market whiz, don’t worry- you’ll learn the industry inside and out alongside some brilliant minds. You will coach writers on how to generate more traffic across search and syndication partners, conduct keyword research to identify new areas of coverage, and always check the data to ensure our content achieves its purpose.

 But what does this role actually do?

  • Create a content strategy by defining relevant topics and then sourcing the writing to topical experts- freelancers, contract writers, and/or internal Fools.
  • Create a monthly editorial calendar and monitor the process that will source, edit, organize, and publish the content (potentially in multiple channels).
  • Develop expertise in The Motley Fool’s publishing business and continually learn about stocks and investing across different sectors. Thoroughly understand who our competitors are and work tirelessly to generate better content. Whether it’s presenting our message in text, audio, video, infographic, or smoke signal, our content’s expression will be for you to choose.
  • Use Google Analytics and other home-built dashboards to hone your operations. Understand how to spot an opportunity (or know when to walk away from one) based on what the data is telling you.
  • Establish relationships and/or explore opportunities to partner, collaborate, or leverage content from other respected brands.
  • Manage an array of fast-paced projects and be responsible for driving growth on new platforms and exploring new coverage areas

To apply, go here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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