There are three predominant market movers, according to this posting by the CEO of Ralston360, a blog from an advertising and design firm:
“There are certain journalists that can move a market.
“Jim Cramer of Mad Money can move a stock 30% overnight by making a strong recommendation as he did last Friday with his recommendation to by NMT Medical.
“Walter Mossberg of The Wall Street Journal can move a tech product like the iPod with a positive review in his weekly column.
“But, I have never seen one person move a market like Robert Parker and the 100 point rating system in his wine newsletter The Wine Advocate. Parker can single handily drive a winery’s product to double in price and to out-of-stock in days with a glowing review. He can also make or break the sales of the entire Bordeaux wine region with his views on the quality of a single vintage.”
I think there are others in the business journalism profession who can move markets. Alan Abelson of Barron’s leaps to my mind.
OLD Media Moves
Journalists who can move markets
January 31, 2006
There are three predominant market movers, according to this posting by the CEO of Ralston360, a blog from an advertising and design firm:
“There are certain journalists that can move a market.
“Jim Cramer of Mad Money can move a stock 30% overnight by making a strong recommendation as he did last Friday with his recommendation to by NMT Medical.
“Walter Mossberg of The Wall Street Journal can move a tech product like the iPod with a positive review in his weekly column.
“But, I have never seen one person move a market like Robert Parker and the 100 point rating system in his wine newsletter The Wine Advocate. Parker can single handily drive a winery’s product to double in price and to out-of-stock in days with a glowing review. He can also make or break the sales of the entire Bordeaux wine region with his views on the quality of a single vintage.”
I think there are others in the business journalism profession who can move markets. Alan Abelson of Barron’s leaps to my mind.
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