Categories: OLD Media Moves

Using Twitter in business journalism

Andrew Dunn, an intern on the business news desk of the Charlotte Observer, writes about using Twitter helps him be a better business reporter.

Dunn writes, “The first thing I did when I was assigned the story about companies using Twitter was to post a question on the site asking for good examples of local businesses with an active presence.

“Within a few minutes, I had 13 names.

“For work, I use Twitter to find sources, set up interviews and encourage more people to read my stories. I keep up with journalists at competing publications and search for story ideas and leads.

“To get news from around the country, I simply follow publications I like. If I miss something important, I can count on the other people I follow to get it in front of me -– like rumors about the provost of UNC Chapel Hill leaving to become chancellor at Kansas (which came true).”

Read more here. Disclosure: Dunn is a student in the business journalism program at UNC-Chapel Hill.

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