Aaron Elstein, a senior reporter at Crain’s New York Business, writes about what makes news for his publication.
Elstein writes, “But boss, I pleaded, the story is about a banking executive who is opening branches in supermarkets all over the South. Folks who could never make a withdrawal or deposit a check at Piggly Wiggly can now do it!
“My editor nodded. I could see I was winning him over and was about to close the deal when he said: ‘Does the story pass the Kovacevich test?’
“Richard Kovacevich was my editor’s favorite businessman, because he’d left a job with Citibank in New York to go run a Minneapolis bank, where he was so successful that he merged the institution with Wells Fargo and took over what was then the best name in banking.
“If you could make a plausible case that your story was something that Kovacevich would probably want to read, it got the green light.”
Read more here.
Brent Jones, the senior vice president of training, culture and community at Dow Jones, is…
The Wall Street Journal is looking for an editor to lead its coverage of logistics…
The Wall Street Journal seeks an enterprising and ambitious reporter to cover the intersection of…
The Wall Street Journal is seeking a reporter in Washington, DC, to chronicle one of…
Reuters has hired Wall Street Journal reporter Anna Hirtenstein. She will start next month. Hirtenstein has…
Caroline Gage, head of the Americas for Bloomberg News, sent the following announcement to staff:…