The Economist to sell “Alice in Wonderland” cover as NFT
The Economist said Thursday it will auction off its Sept. 18 cover on decentralized finance as a non-fungible token to raise money for The Economist Educational Foundation.
The auction .will take place next week. This is the first time The Economist has issued an NFT.
The Economist cover is titled, “Down the rabbit hole: The promise and perils of decentralised finance” and features the character Alice from “Alice in Wonderland” peering into the world of decentralized finance.
Alice Fulwood, Wall Street correspondent for The Economist, said, “The Economist regularly writes about new technologies and their potential to change the world. We described the potential for decentralized technology in our cover story of Sept. 18. By selling our ‘Down the rabbit hole’ cover as an NFT we are now, in our own small way, journeying down the rabbit hole ourselves, in a fun experiment that will hopefully also raise money for a worthwhile cause.”
The artwork for the cover was commissioned from Justin Metz, a freelance visual artist based in Britain, in conjunction with Graeme James, The Economist’s cover designer. Metz regularly creates artwork that features on the cover of The Economist, as well as other publications.