Robert MacMillan of Reuters writes that Fox Business Network‘s Web site saw a boost in traffic in October due to the market crisis.
MacMillan writes, “Here are some numbers:
– 2.5 million unique users, its highest monthly audience ever
– 21st in unique users among all Nielsen’s financial news & information websites.
– 9th in visits per person, 15th in total visits, ‘stickiness,’ and pages per person among all financial news and information websites.
– 3.9 million unique users as measured internally and 2.5 million as measured by Nielsen Online.
“Meanwhile on election night, 79,196 homes tuned in to FBN, or 0.2 percent of the 42 million homes in which the network is available. Then again, only 0.3 percent of CNBC’s 97 million homes were watching.”
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