Brad Adgate of Forbes interviewed Sportico editor in chief Scott Soshnick about the editorial strategy for the new sports business website.
Here is an excerpt:
How many reporters do you have on staff and what criteria did you use when selecting reporters? Does each reporter have a particular specialty in their sports business coverage?
Scott Soshnick: We have 12 reporters on staff plus three editors.
When we started thinking about building Sportico’s editorial team, we knew we wanted hungry, motivated and resourceful journalists. We also placed a premium on ego-free journalists who recognize the value of collaboration. And that’s exactly what we’ve got — a team in the truest sense of the word.
Some of our journalists are specialists, such as Michael McCann, for instance, who is the preeminent voice in sports law. Brendan Coffey focuses on finance, while Peter Schwartz is a valuations savant. That said, Sportico reporters don’t — and won’t — stay in lanes because there are none. Whether it’s story ideas or sources, the incessant back-and-forth on our Slack channel is a testament to the collective over the individual. In the end, our community wins.
Read more here.
