Longtime business journalist Tom Lowry has been promoted to editor in chief of Skift, a website focused on the business of travel, restaurants and wellness.
Lowry has been managing editor for the past year.
Skift was co-founded seven years ago by Rafat Ali, formerly of PaidContent, and Jason Clampet, formerly of Frommer’s.
Skift is part of the trend toward vertical or niche media such as The Information, STAT, The Marshall Project, Poets & Quants, The Trace, and The Business of Fashion, to name a few.
Lowry was former senior editor of CNBC.com before leaving in 2017. He joined CNBC in April 2013 to build an enterprise news desk.
He previously was business editor of The Daily, senior editor at Variety and media editor at BusinessWeek. He also worked at USA Today and the New York Daily News.