Categories: OLD Media Moves

Primack of Axios explains the world of business reporting

Dan Primack

Dan Primack, the business editor at Axios, talked with the “Teach me How to Money” podcast about his career in business news.

Primack said he got into journalism in 1999 after running a community newspaper in Boston.

“I needed a job to pay for the ridiculously expensive apartment in Midtown,” said Primack. He grabbed a print copy of Barron’s on the way to his first interview, read a few articles and used the jargon in the articles to get the job covering private debt.

His mornings are spent writing his Pro Rata newsletter. “Most of what business reporters do is trying to find out what is happening in a company or markets,” he said.

“You’re trying to talk to the people in that business or market to help them do better in their jobs,” said Primack.

Primack said he starts a story by talking to people involved in a situation or that knows people involved in a situation. “There is also a lot of cold-calling, emailing and DMing,” he said. He also uses Twitter messaging.

To listen, go here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

Recent Posts

The evolution of the WSJ beyond finance

Rahat Kapur of Campaign looks at the evolution The Wall Street Journal. Kapur writes, "The transformation…

12 hours ago

Silicon Valley Biz Journal seeks a reporter

This position will be Hybrid in the office/market 3 days per week, and those days…

12 hours ago

Economist’s Bennet, WSJ’s Morrow receive awards

The Fund for American Studies presented James Bennet of The Economist with the Kenneth Y. Tomlinson Award…

19 hours ago

WSJ is testing AI-generated article summaries

The Wall Street Journal is experimenting with AI-generated article summaries that appear at the top…

21 hours ago

Cohen joining Bloomberg Tax

Zach Cohen is joining Bloomberg Tax to cover the fiscal cliff and tax issues on…

21 hours ago

Avila named interim editor for Automotive Dive

Larry Avila has been named interim editor for Automotive Dive, an Industry Dive publication. He…

21 hours ago