Longtime business journalist Heidi Moore, who has worked at The Wall Street Journal, Mashable and The Guardian, has been hired as a consultant by Yahoo Finance.
Moore, who started Friday, will help create a new series of video-driven personal finance features partnering with a production company named Pilot. The videos will be produced in house.
Moore most recently was the business editor for Mashable. Moore had joined Mashable in March 2015 and left in April 2016.
Prior to joining Mashable, Moore was U.S. finance and economics editor for the U.S. edition of The Guardian, where she launched the site’s Money and Business sections as well as multimedia video series around topics such as inequality, economic mobility and immigrant entrepreneurs.
While there, she helped double traffic in one year for the Money section, drawing the second-highest reader engagement of any section.
Before that, Moore served as New York bureau chief and Wall Street correspondent for American Public Media’s “Marketplace” from 2010 to 2012.
She was also the lead writer for The Wall Street Journal’s award-winning Deal Journal column from 2007 to 2009 during the height of the world financial crisis; U.S. bureau chief for the London-based, Dow Jones-owned newspaper and website, Financial News from 2006 to 2008; and senior writer for The Deal magazine covering Wall Street banks and power brokers from 2000 to 2006.
