OLD Media Moves

Latest Ad Age produced remotely

Brian Braiker, the editor of Advertising Age, writes about how the publication’s latest issue was produced remotely.

Braiker writes, “This print issue of Ad Age that came out today was produced entirely remotely for the first time since I became editor three years ago. As the world adjusts to working from home to reduce the spread of COVID-19, the Ad Age team is no different. All of our reporters, editors, designers and producers (not to mention our sales, events and marketing teams) have been doing our part for the social-isolation cause. Putting out the fishwrap has been slower, yes, and logistically challenging. But fortunately, in our hyper-connected time, it’s been a pretty seamless transition.

“That wasn’t the case in 1945. As a rash of massive postwar labor strikes swept across the country, Ad Age found itself caught in the maw when 2,000 Chicago typographers’ union members voted to shut down the city’s printing industry. (Advertising Age was laid out and printed in Chicago at the time; eventually the main editorial operations would shift to Manhattan, though we still have a robust Chicago bureau.)”

Rad more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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