The Financial Times announced Wednesday the appointment of David Gelles as U.S. media and marketing correspondent. Previously, he was a San Francisco-based technology correspondent and web content developer for the FT, covering social media, e-commerce and e-books.
Gelles will move to New York to cover long-established content and distribution companies, disruptive digital media innovators and the wider marketing industry.
Andrew Edgecliffe-Johnson, media editor for the Financial Times, commented, “David possesses a deep understanding of the changes underway in the media landscape and brings a fresh perspective to the beat having covered the digital media revolution from the West Coast. He has a knack for breaking news and a reputation for good judgment, speed, accuracy and style. David will deliver the competitive and sophisticated coverage that our readers expect in print and online.”
Before joining the FT, Gelles served as the small business reporter for the Miami Herald and contributed to the New York Times, the Los Angeles Times and Forbes. He studied at Boston University and University of California’s Berkeley Graduate School of Journalism.
Gelles replaces Kenneth Li, who is returning to Reuters as its editor-in-charge of technology, media and telecoms.