Bloomberg Businessweek announced Wednesday that Hugh Wiley has been named publisher.
He succeeds Jessica Sibley, who announced earlier this week she was leaving to become publisher of The Week.
Wiley, who is currently publisher of Time Inc.’s Fortune, will be responsible for leading Bloomberg Businessweek’s integrated sales team and driving all global advertising-based revenue for the magazine and Businessweek.com. He will begin his new role on June 28 and will report to Paul Bascobert, president, Bloomberg Businessweek.
Bascobert commented, “Hugh joins us at a very exciting time and is the ideal publisher to take Bloomberg Businessweek to the next level. Following our successful relaunch in April, we are poised for significant growth in our global reach and influence. Hugh brings the leadership, global experience, and strong client relationships to get us there.”
Daniel L. Doctoroff, president, Bloomberg L.P. said, “Hugh’s decision to join Bloomberg Businessweek is testament to our product and strategy. With strong domestic and international experience, covering both print and digital, we’re thrilled to have him on the team.”
During his tenure at Time Inc. Wiley oversaw global advertising sales for a stable of business titles; numerous relaunches, repositionings, and redesigns; and launched multiple international expansions and licensing agreements. He is credited with growing advertising revenues and market share across multiple media platforms including print, digital and events.
