Dow Jones wants to decrease reliance on print

Dow Jones & Co., which publishes the Wall Street Journal, Barron’s magazine and a group of local daily newspapers, wants to decrease its dependence on print products to below 50 percent of total revenue from 70 percent now, according to comments made Tuesday at the Newspaper Association of America’s Mid-Year Media Review and published in a Reuters story.

“Realistically, I think print is going to be a very low single-digit growth part of our business,” said Chief Executive Richard Zannino at the Media Review.

Zannino declined to provide a time frame.

As one of the few companies that has a successful subscriber-based Web site, Dow Jones seems to be ahead of many of the other traditional newspaper companies.

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