OLD Media Moves

Colorado paper cuts standalone biz section

December 4, 2008

Brent Boyer, editor of the Steamboat Pilot & Today in Colorado, writes Thursday that the paper is cutting its standalone business section.

Boyer writes, “Earlier this year, we created a separate Real Estate section for the Sunday Pilot & Today. It made sense. Real estate is arguably the most significant industry in Routt County, and creating additional space for news coverage and advertisers was a no-brainer.

“We’ve recently condensed and reformatted our classifieds. They look better and they use less newsprint. Starting Sunday, all of our classifieds again will run in one section — Real Estate. This will allow us to save on newsprint, which has risen more than 30 percent in price during the past year. The Real Estate section will remain as is, except for the addition of all other classified advertising.

“Business will no longer have its own section, but we will devote the same amount of space to this important topic. Page 3A of the Pilot & Today will become the home for business news. It will remain full color and will retain its ‘Business’ banner across the top of the page.”

Read more here.

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