Holly Sanders of The New York Post writes Friday that CNBC, which lost some viewers during the first week of Fox Business Network, has seen a rebound during the past week.
Sanders wrote, “But CNBC appears to have bounced back somewhat this week, based on the most recent ratings available. For the first three days of this week, CNBC averaged 264,000 viewers, which is down 4 percent from the week before Fox Business launched.
“CNBC also touts a 25 percent gain among adults aged 25 to 54 it bagged during the week of Fox Business’s debut. (News Corp. owns Fox Business and The Post.)
“Media buyers who buy time for advertising clients say it’s simply too soon to tell whether there’s been any impact.”
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