TALKING BIZ NEWS EXCLUSIVE
Business news network CNBC has seen stronger overall audience growth in the past four weeks than rival Fox Business Network, according to data obtained by Talking Biz News from an independent third party (i.e. neither of these networks).
CNBC’s growth in overall viewers has risen 12.7 percent in the past four weeks, while Fox Business recorded a 7 percent rise.
Both networks have seen small declines in the key 25-54 age demographic during the same time period.
Here are the numbers:
CNBC
Week Total viewers 25-54 demographic
Sept. 12-18 245,000 71,000
Sept. 19-25 278,000 77,000
Sept. 26-Oct. 2 277,000 63,000
Oct. 3-9 276,000 68,000
Fox Business Network
Week Total viewers 25-54 demographic
Sept. 12-18 55,000 11,000
Sept. 19-25 73,000 16,000
Sept. 26-Oct. 2 60,000 9,000
Oct. 3-9 59,000 10,000
Here is data for both networks going back to early August that Talking Biz News posted one month ago.
