OLD Media Moves

Barron's writer needs to stop with Microsoft story

August 2, 2007

Posted by Chris Roush

TheStreet.com’s Marek Fuchs wants to know why Barron’s writer Eric Savitz has written the same Microsoft story about the company still being a growth stock three times in the past three years.

Marek FuchsFuchs wrote, “The Business Press Maven has a couple of concerns here. These articles appear written from the same template, without enough new information to merit such repetition, especially this latest one.

“Stop the presses! A company stated publicly that it was still relevant! It is overkill, boosterism. Microsoft has a public relations department that takes care of that; it does not need outside help.

“All articles in this collection (maybe I should market a collector’s edition) start by talking about how Microsoft is misunderstood by investors before going on to make faintly similar cases for why the stock is … c’mon, everyone together this time … a growth stock.

“In his most recent love letter to Microsoft, Savitz leads by saying that, while not many professional money managers seem to agree, ‘the nattering nabobs are dead wrong.’

“Last year, Savitz opened by talking not about nabobs, but for variation ‘the cynics’ who thought Microsoft would keep ‘shuffling along.'”

Read more here.

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