Consumer Reports hires Loria as a senior writer

Consumer Reports has hired Kevin Loria as a senior writer covering health topics. Loria previously was at Business Insider, where he covered science and health issues. He wrote about topics such as climate and the environment, infectious disease, the limits of human performance, and more. He wrote four stories for Business Insider’s “Saving our World” […]

Q&A: CEO Tellado talks about the overhaul at Consumer Reports

Marta Tellado joined Consumer Reports in the fall of 2014 as president and chief executive officer. She began her career in the consumer movement and has 25 years of experience as a frontlines advocate and leader for social justice. She is the organization’s seventh president since its founding in 1936. Tellado came to Consumer Reports from […]

Consumer Reports is headed to TV with NBC show

Consumer Reports will debut of its first-ever network television show on NBC next month. The show, called “Consumer 101,” will be a weekly, half-hour program that goes behind the scenes of the nonprofit organization to give people the information they need to make everyday decisions and tips to get more out of the products and […]

Kirkpatrick to oversee special investigations, enterprise at Consumer Reports

Christopher Kirkpatrick, deputy director of content development at Consumer Reports, has been promoted to oversee special investigations and enterprise at the magazine. He replaces Sandy Keenan, who left to become an executive vice president at Rubenstein public relations. In addition, Joel Keehn has been named deputy of special investigations. He previously had been senior editor […]

Examining the financial performance of Consumer Reports

Jeff Fox, the former tech editor at Consumer Reports, examines the financial performance of the personal finance magazine. Fox wrote: Sales are way down During the first three years that CR’s President, Marta Tellado, and her team have been in charge (see arrow), combined revenues of the flagship products, Consumer Reports Magazine and Consumer Reports Online, declined […]

Consumer Reports hires Chang as associate director of content development

Consumer Reports has hired Althea Chang as an associate director of content development. Chang most recently was at Time Inc., where she was senior news editor at The Drive. She managed and coached a roster of more than two dozen writers and two editors to guide reporting and writing and employ AP Style while expanding The Drive’s […]

Consumer Reports wields great influence in the car industry

Robert Ferris of CNBC.com writes about the influence Consumer Reports has on the car industry. Ferris writes, ‘Still, the organization’s goal is to cover about 90 percent of the U.S. car market, and it does evaluate vehicles in just about every major category. “Part of how it achieves such trust among consumers is through its transparent […]

Consumer Reports works to overcome subscription decline

Karen K. Ho writes for Columbia Journalism Review about how Consumer Reports is working to overcome a decline in subscriptions. Ho writes, “Meantime, subscriptions are falling. In 2007, CR had more than 8.5 million subscribers across five titles. By May 31, 2017, CR’s subscription numbers had fallen even more to 3.6 million print and 2.9 […]

Consumer Reports is launching first-ever ad campaign

Consumer Reports magazine is launching its first-ever advertising campaign, using the tag line “Keep it Honest.” The campaign will run on digital media sites, such as Huffington Post, USA Today, Hulu, WebMD, Washington Post, Facebook and Instagram, as well as various home, food, lifestyle, entertainment, tech and retail sites. The ad shows an asterisk floating […]

Consumer Reports settles lawsuit for $16.3 million

Consumer Reports has settled a lawsuit for $16.3 million that claimed that the company sold personal information about its subscribers to list brokers without the consumers’ permission, reports Keith Kelly of the New York Post. Kelly reports, “Other major publishers to be hit with lawsuits derived from the Michigan state law included Hearst, Condé Nast, […]