Why tech news site 404 Media wants reader email addresses
Laura Hazard Owen of Nieman Lab writes about why tech news site 404 Media requires reader emails before accessing articles. Owen writes, “On January 26, 2024, 404 published a 2,800-word reported piece, ‘We need your email address,’ about what was happening to its stories. From then on, the founders explained, readers would need to enter their […]
How Forbes is reorganizing its revenue base
Brian Morrissey of “The Rebooting Show” spoke to Forbes CEO Sherry Phillips about how the 107-year-old magazine is retooling in a messy media market. For example, Forbes has a slate of more than 100 events that now account for up to 30% of revenue. “That is something that is not going to change with AI,” […]
What’s the strategy behind Wired’s growth
Mark Stenberg of Adweek writes about Wired’s growth under global editorial director Katie Drummond. Stenberg writes, “The evolution is the latest in a series of transformations reshaping the news media industry. Reporters are increasingly adopting the techniques of influencers to disseminate their work more effectively across social platforms, as publishers themselves adopt vertical video, lo-fi […]
What’s behind the strategy of TheStreet.com magazine
Bron Maher of A Media Operator writes about the launch of a print magazine by TheStreet.com. Maher writes, “The first edition of TheStreet’s magazine, centered on investing legend Warren Buffett, is pitched as a taster for people who might enjoy the site but aren’t yet familiar with the brand. “O’Neill said Buffett was the ‘Trojan horse […]
Bell Media to distribute Erlichman’s “Ticker Take”
Bell Media announced Wednesday a deal to distribute business journalist Jon Erlichman‘s “Ticker Take” show. Erlichman, who spent much of his 25-year media career as a BNN Bloomberg anchor, stepped away from the desk last year to launch “Ticker Take,” which focuses on making investing and financial news simple and accessible. “Ticker Take” content will be […]
What’s behind the success of STAT
Rick Edmonds of The Poynter Institute writes about STAT, the site that covers the health care industry that has turned 10 years old. Edmonds writes, “STAT appears to have thrived by having a distinct niche, but one not too narrowly defined — perhaps in the vein of The Marshall Project’s coverage of criminal justice and prisons. “‘They […]
The Economist teams up with the NY Times
Maxwell Tani of Semafor writes about why The New York Times and The Economist have collaborated on a subscription. Tani writes, “The bundle, which only appears to be available for a limited number of readers in the UK for now, offers annual subscribers to The Economist an extra annual subscription to The New York Times for […]
WSJ’s strategy for a “Google Zero” time
Sara Guaglione of Digiday interviewed Ed Hyatt, director of newsroom SEO at The Wall Street Journal, about its strategy for “Google zero,” or a future where Google keeps audiences inside its walls. Guaglione writes, “The first step any publisher’s SEO team should take is gathering data, Hyatt said. ‘Look at your log files and see how […]
404 Media founders: Paying for content works
Jason Koebler, Samantha Cole, Emanuel Maiberg and Joseph Cox, founders of tech news site 404 Media, write what they have learned two years into striking out on their own. Koebler, Cole, Maiber and Cox write, “It has been a relief that this business strategy of ‘publish good articles and ask people to pay for journalism’ […]
Wired is launching five newsletters, audio versions of articles
Global editorial director Katie Drummond writes about Wired’s expansion plans. Drummond writes, “You can receive any of five new weekly newsletters, each of them written by a WIRED journalist. These newsletters, available only to WIRED subscribers, will showcase top-quality reporting and analysis, written by reporters who are deeply sourced experts in their field. “You’ll also have access to […]
