Remote Report to cover the business of remote work
Remote Report announced that it will cover news and insights on the business of remote work and be led by a former Bloomberg News editor. The content is currently free, but it will be funded by $10-per-month or $100-per-year subscriptions. “Remote work demands the same thoughtful, high-quality journalistic coverage as any other global industry or […]
WSJ’s Serota talks about the digital experience and strategy
Lydia Serota, head of content experiences at The Wall Street Journal, spoke with Thomas Williams and Jillian Breitfeller from the Journal’s design team in a podcast about the digital experience and strategy at the paper. Serota was the Journal’s digital platforms editor, where she oversaw the presentation of journalism across apps and web. Prior to […]
Bloomberg Media expects 35 percent revenue growth this year
Bloomberg Media CEO Justin Smith expects it to report 35 percent growth in revenue in 2021, reports William Turvill of Press Gazette. Turvill reports, “Smith said that Bloomberg Media has sought to respond to the decline in recent years of the ad market through ‘invention-led growth.’ In the last five years, he said, the company has launched six new […]
Bloomberg Media tests charging for virtual events
Bloomberg Media is now experimenting with charging for its online events, writes Sara Guaglione of Digiday. Guaglione reports, “Like other publishers that sought a lifeline as the Covid-19 pandemic enforced stay-at-home orders, Bloomberg Media began offering virtual events in March of last year, but were free to attend to keep its captured audience engaged, in addition to […]
WSJ revamping digital strategy, causing tension with reporters
The Wall Street Journal has revamped its digital strategy, which has caused tension with some reporters, reports Steven Perlberg of Business Insider. Perlberg writes, “The Journal has placed a number of service-minded, search-engine-optimized stories in front of its paywall over the past few months, including a state-by-state COVID-19 vaccination guide and a piece outlining what to know before investing […]
How Forbes, Bloomberg adapted their events biz during the pandemic
Sara Guaglione examined how business media publishers coped with the pandemic’s impact on their events business. Guaglione writes, “Forbes says virtual events have allowed the brand to reach more people and drive deeper engagement with its audience. In the second half of 2020, Forbes held 66 events that reached over 50,000 registrants from 188 different countries. […]
Insider now has 100K news subscribers, 250K total subscribers
William Turvill of Press Gazette examined the growth of Insider under co-founder and CEO Henry Blodget. Turvill writes, “Insider has more than 100,000 paying subscribers to its news site (it launched its Prime service in 2017). Blodget says that the group overall now has around 250,000 subscribers across its news site and B2B operations. “Insider’s growing subscription […]
WSJ reporters who wrote “Billion Dollar Whale” start content company
The Wall Street Journal reporters who blew the lid off a $6 billion scandal are now launching a content company that promises to lay bare more true stories from around the world, reports Naman Ramachandran of Variety. Ramachandran reports, “Tom Wright and Bradley Hope have teamed for Project Brazen, a multi-platform journalism studio that will uncover global […]
Reuters parent to reshape corporate structure due to pandemic
Thomson Reuters Corp. reported higher sales and operating profits and said it would reshape its corporate structure for a post-pandemic world, closing offices, streamlining technology and relying more on artificial intelligence and machines, reported Kenneth Li and Nick Zieminski of Reuters. Li and Zieminski write, “The news and information group said it would invest $500 million to $600 […]
How Forbes hopes to use data to build something better
Max Willens of Digiday examines ForbesOne, the business publisher’s first party data platform. Willens writes, “While the earliest version of ForbesOne began with 22 audience segments built using user behavior across its website, the platform now synthesizes data from 70 different datasets, allowing every part of the organization to have a nearly real-time picture of how […]
