Media News

How a biz TV anchor has switched to a podcast format

January 13, 2025

Posted by Chris Roush

Amber Kanwar

Tim Kiladze of The (Toronto) Globe and Mail writes about former BNNBloomberg anchor Amber Kanwar, who has started an investing podcast.

Kiladze writes, “Starting this week, Ms. Kanwar, who left BNN in November, will host a twice-weekly show called In the Money with Amber Kanwar. The program will be available in an audio-only format, but will also be recorded on camera and posted on YouTube. The format: Hour-long interviews with portfolio managers and investing experts who will talk about stocks they love and hate, and who will also take audience questions.

“It’s the kind of content that is catnip for a certain breed of investor. And in a way, it’s not all that different from what Ms. Kanwar was doing at BNN. The channel’s lunch hour has long been filled with portfolio managers who opine on the markets – and viewers tune in religiously.

“‘They want ideas. Actionable ideas. Mostly about individual stocks,’ she said in an interview.

“But her show will be on different platforms, and journalists who debate the solo leap have to consider whether their fans are loyal enough to travel with them. Sometimes, they find it easier to stick with the bundle provided by the historical brand.”

Read more here.

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