Bloomberg Media announced a new agreement with JioTV India’s leading OTT Platform to deliver Bloomberg’s content via JioTV and JioTV+.
Bloomberg’s programming is now available on both JioTV streaming services, which have more than 500 million users.
Indian audiences can now access Bloomberg’s full lineup of television offerings, including “The Asia Trade,” “Bloomberg Tech,” “The Future with Hannah Fry” and “Insight with Haslinda Amin.”
“India is one of the fastest-growing market for Bloomberg Media, and we’re thrilled to work with JioTV to bring our trusted global business news and video content to a broader audience at scale,” said Roman Mackiewicz, chief information officer, Bloomberg Media, in a statement.
Earlier this year, Bloomberg launched an upgraded television studio in Mumbai, expanding its local footprint to better serve Indian audiences with timely and credible financial and business news coverage.
