Media News

Crypto news site The Block rolls out token-based paywall

August 25, 2022

Posted by Chris Roush

Cryptocurrency news site The Block is moving parts of its consumer paywall exclusively to a crypto token model, reports Sara Fischer of Axios.

Fischer reports, “It becomes the first newsroom to launch a tokenized paywall within a new industry framework called the Access Protocol, which allows consumers to buy multiple media or creator subscriptions via a uniform set of tokens.

  • “This is all done in the vein of increasing distribution of our content to more people,” CEO Mike McCaffrey said.
  • The Block currently has thousands of consumer subscriptions and hundreds of enterprise subscription clients, per McCaffrey. Last year, the company bought out all of its investors.”

Read more here.

Subscribe to TBN

Receive updates about new stories in the industry daily or weekly.

Subscribe to TBN

Receive updates about new stories in the industry.