Categories: OLD Media Moves

Zeidler, reporter at Reuters for 28 years, dies at 58

Susan Zeidler

Susan Zeidler, a reporter for Reuters who covered energy and the media and entertainment industries for 28 years, died Tuesday at the age of 58.

She had been battling breast cancer for the past six years.

An email about her death that circulated at Reuters stated:

In her 28 years at the Baron, as she liked to call it, Sue carved out a reputation as a relentless reporter, admired by her peers and respected (and sometimes feared) by her sources. That she was funny, genuine, kind, brave and outrageously upbeat about the world made her a favorite in any bureau where she worked  – New York, Pittsburgh and Los Angeles.  She made many lasting friendships at Reuters and lovingly tended to them over the years and after she left the company at the end of 2013 to, as she said, “work on new things.” She went on to write books for young adults in a time-travel series called “The Practice Room” which became popular at schools and book festivals.

Everyone who worked with Sue will remember one thing in particular: the positive energy she brought into any room, to any story and to any situation. That fountain of optimism certainly served her well in her battle with cancer. Peter Szekely said of his friend:  “If you saw her in the past seven years or so, it was hard not to be totally awed by the bravery and positive attitude she showed as she confronted stage-four cancer. That alone probably added years to her life.”

Let us remember Sue for this: she was simply one of the best colleagues you could ever hope for – an inspiring and loving friend, wife, mother, daughter and sister.

Zeidler joined Reuters in 1985 and spent time on the equities, commodities, energy and treasuries desks before moving in 1994 to Pittsburgh, where she covered Big Steel, the US Air crash of Flight 427, the Andy Warhol Museum opening and the Westinghouse/CBS merger.

She moved to the Los Angeles bureau in 1995 where she focused mainly on media, but also banking, legal and casinos.

Zeidler left Reuters in December 2013. Since then, she wrote a series of young adult books about a young girl with supernatural powers.

Her husband is longtime Bloomberg News journalist David Evans.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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