Categories: OLD Media Moves

WSJ’s Berman talks about its tech coverage

Joe Pompeo of Capital New York interviewed Wall Street Journal business editor Dennis Berman about changes to the paper’s technology coverage.

Here is an excerpt:

CAPITAL: The Journal‘s 27-year-old Marketplace section has been renamed Business and Tech (http://bit.ly/1yORjq8). That’s a pretty big change.
BERMAN: I’d call it a smart evolution. Tech is permeating every industry in ways that are creating opportunities and threats. Our readers are hungry for reporting and information about how they may or may not use technology.
CAPITAL:Journal executives recently boasted that “strong demand” from tech companies helped drive a 2 percent print advertising gain in the first quarter.
BERMAN: Tech companies want to reach our audience. The beauty of it is we’re servicing our readers [with Business & Tech.] but it’s also a nice venue for advertisers, so to make a change just makes basic sense.

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.