WSJ.com ME's favorite business blogs

Bill Grueskin, the managing editor of WSJ.com, gave an interview with Mark Glaser of PBS’ MediaShift where he discussed the use of the Internet to disseminate business information and what he likes and dislikes about the Web.

When asked about his favorite business blogs, Grueskin stated, “I’m a big fan of work by Rafat Ali, Om Malik and others who have carved out significant audiences with their in-depth coverage of certain topics and industries. The Journal, both print and online, has always co-existed with publications that cover certain industries deeply; indeed, a whole arm of Dow Jones exists to do that already.

“There’s a couple of things to keep in mind. A great part of the Journal’s success over decades, as well as over recent years, has been its ability to take a broad view of business and finance that more narrowly focused publications don’t often do. And that pays off in stories such as, for example, our coverage of backdated stock options or the rise of middlemen in the health-care industry. That’s not to say those stories couldn’t be done by industry blogs, but it gets harder as your scope gets narrower.

“At the same time, one of the great things about PaidContent, as WSJ Publisher Gordon Crovitz has noted, is that the site created a community of interests that hadn’t existed before. I think those kinds of ventures present tremendous markets, both for bloggers and the MSM [mainstream media] who admire them. We are looking opportunistically for more places to dig deep. That’s why we created the LawBlog and the page that surrounds it, and is also why we’re rolling out a blog on wealth early next year.”

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