Worth magazine, which has been online during the past year because of the pandemic, is returning to print with its June issue.
James Ledbetter, chief content officer of Clarim Media, the parent company of Worth magazine and Techonomy, writes, “Yet print retains an enduring power. Some of that power may in fact derive from the fact that print has been around for so long; it’s as if holding a physical book or magazine ties us into the history of human knowledge. And print has an iconic allure that is unmatched by anything in the digital realm; I know from many years of working in financial media that there is nothing that can be done with a laptop or a phone that holds as much appeal to many a CEO as putting him or her on a magazine cover. In addition, there are advertisers who feel that their products simply look better with the texture and luster that print alone provides.
“It’s a great pleasure, then, to announce that Worth is returning to print. In June, we are producing a special single-topic issue devoted to travel in the post-COVID era.”
Read more here. Clarim acquired Worth in 2018. The company is backed by Jim McCann, founder and chairman of 1-800-Flowers.com.
