Categories: OLD Media Moves

Westwood One expands radio content deal with CNBC

Westwood One and CNBC have expanded their agreement where the business news channel provides content to Westwood’s radio stations.

CNBC will now provide a second hourly business report. Westwood one will now offer two hourly reports to stations at both 20 minutes and 50 minutes past the hour, with re-feeds at 25 minutes and 55 minutes past the hour, from CNBC.

CNBC Business Reports currently air on more than 140 stations nationwide.

Nine of the top 10 markets and 22 of the top 25 markets air CNBC radio’s reports. Recent additions include WLS in Chicago, WMAL in Washington and KCMO in Kansas City.

“Westwood One is delighted to expand the content that we offer affiliates in the business space,” Westwood One senior vice president of affiliate sales Dennis Green said in a statement. “CNBC is the best-in-class brand that listeners have grown to trust for many years and it’s evident by the number of new stations that are signing up.”

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.