OLD Media Moves

TV exec: Bartiromo’s switch means booking wars are over

November 19, 2013

Posted by Chris Roush

Claire Atkinson and Bruce Golding of the New York Post have more analysis on the departure next week of CNBC anchor Maria Bartiromo, who is apparently moving to rival Fox Business Network.

Atkinson and Golding write, “Fox Business didn’t confirm its hire, but sources said Bartiromo’s pact with the network was all but finalized.

“One former TV news exec said Bartiromo’s move meant that ‘the wheels are officially falling off of the NBC News Group.’

“‘Maria is a huge loss for CNBC,’ the source said. ‘Booking wars are officially over with her departure….CNBC will not get the big gets.’

“Bartiromo’s departure is also a sign that NBC News Group Chairmwoman Pat Fili-Krushel ‘can’t keep her top-tier talent happy,’ the source added.

“‘Ratings are dreadful at CNBC and they have just lost their biggest draw. Advertisers will be angry,’ the source said.

“‘Fili-Krushel was just schooled by the brilliant [Fox News chief] Roger Ailes.’

“Sources close to Fox Business anchor Liz Claman, who left CNBC in 2007, also said she’s not likely to be happy at Bartiromo’s arrival.”

Read more here.

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