Marketwatch.com media columnist Jon Friedman writes Tuesday about the pain being endured at McGraw-Hill from its ownership of struggling BusinessWeek.
“In good times, S&P essentially prints money, and McGraw-Hill’s textbook operation is an integral part of the business. Meanwhile BusinessWeek, like most major magazines, has been blindsided by the depth of the publishing industry’s prolonged advertising slump.
“McGraw-Hill has several options, none of which will bring smiles to the faces of worried BusinessWeek staffers. Indeed, it can try hard to find a buyer and unload its magazine foundation. Or McGraw-Hill can be adventurous (this is not a company well known for being daring) and make BusinessWeek an wholly online product. Worst of all, McGraw-Hill can ultimately do what Condé Nast did with Portfolio: kill it.”
Read more here.
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