Faull reports, “However, to capitalise on uptick in subscribers, it has increased its marketing budget over the ‘next few years’ in the hopes of stemming further losses.
“In its annual report, it revealed that less than 20% sales came from advertising, compared with 23% in 2015 and 40% in 2010.
“It said that despite largely avoiding the massive downturn other news companies have suffered, ‘the virus eventually caught up with us, and how.’
“Chairman Rupert Pennant-Rea described the last year as ‘painful.'”
Read more here.
The Advocate is looking for a savvy reporter to cover the Baton Rouge business scene…
MLex, a LexisNexis company, is an independent news organization for breaking news and forward-looking analysis…
The Austin Business Journal seeks a staff writer to cover economic development in one of…
A Russian court on Saturday placed Sergei Mingazov, a journalist for the Russian edition of…
Justin Nielsen of Investor's Business Daily writes about the newspaper's 40th anniversary. Nielsen writes, "When the…
Clare Fieseler has been hired by Politico and subsidiary E&E News to cover renewable energy,…