Categories: OLD Media Moves

The Economist launches Android app

The Economist launched an application for Android phones on Tuesday, and Cameron Summerson of AndroidPolice.com has a review.

Summerson writes, “This app differs a bit from other publication based apps, as the download is free, and offers free access to editor’s highlights — no subscription required. Naturally, if you are already a subscriber, you can access full cover-to-cover versions of the magazine, download them for offline viewing, switch between reading and listening, and access/download previous issues.

“The Economist app also utilizes in-app purchases for people who only want occasional access. If you see an edition of the mag that you’re interested in, simply grab your device and buy it — no need to buy a full subscription. If you later decide that you want a full subscription, you can buy directly from within the app, too.

“The Economist is available now in the Android Market.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.