If you’re a business magazine, you might want to consider doing more personal finance covers, according to Audit Bureau of Circulation data.
The best-performing business magazine covers in 2010 were investment guides and reviews, while the worst covers dealt with professional sports and entertainers, according to a posting on min online.
At Forbes and Fortune, however, the best-selling covers were its 2011 investor’s guides. For Forbes, the worst-selling cover was its Sept. 13 issue, which featured its annual NFL team values. At Fortune, the worst-selling cover was its Oct. 18 issue of the 50 most powerful women, featuring Oprah on the cover.
For The Economist, its best-selling cover was the June 12 issue titled “What’s Wrong with America’s Right,” while its worst-selling cover of the year was its April 10 issue on Britain’s Parliament elections.
See all of the best and worst covers here. A subscription is required.
X has hired John Stoll, a former editor and Detroit bureau chief at The Wall…
The Dayton Business Journal seeks a driven data reporter/researcher in a booming market. This position…
The Real Deal has promoted Cara Eisenpress to managing features editor. Eisenpress started as features editor at…
Barron’s is seeking an experienced manager to head up a new initiative within the newsroom…
Bloomberg News has hired Alex Dooler to cover money and power in Abu Dhabi. He has spent…
Business Insider correspondent Jane Ridley has left to join the Daily Mail's U.S. operations. She is Daily…
