Categories: OLD Media Moves

Subscriptions up at online Wall Street Journal, Barron's

Dow Jones & Co. reported first quarter earnings on Tuesday, and the release disclosed some interest numbers in relation to advertising and subscription growth at the online editions of The Wall Street Journal and Barron’s.

The release stated, “Advertising revenue at Dow Jones Online was up 30%, and international advertising revenue was up 9.6%, more than offsetting a 1.8% decline in advertising revenue (on a 3.1% decline in volume) at The Wall Street Journal U.S. print edition. Operating income grew to $7.6 million and margin improved 360 basis points to 2.7% from a loss in the prior-year period due to cost-saving initiatives and strong profit leverage on increased revenues at Dow Jones Online.

“Paid subscribers to the online Wall Street Journal grew 20.0% in the first quarter to 931,000 driven in part by the success of an offer for new subscribers to receive both the print and online Journal and the resultant change in our methodology to count those subscribers who have paid and registered to use the online Journal in both the current and prior periods.”

Later, the release noted that paid subscribers to Barron’s Online grew 49.2% in the first quarter to 88,000.

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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