Categories: OLD Media Moves

Reviewed.com claims it's better than Consumer Reports

Marketwatch media columnist Jon Friedman writes Monday about Reviewed.com and its founder, Robin Liss, who has yet to turn 23 but claims her consumer products web site is better than Consumer Reports in many areas.

Friedman wrote, “Days shy of her 23rd birthday, Liss is the founder and chief executive of Reviewed.com, a network of consumer-electronics publications devoted to product critiques and reviews, consisting of CamcorderInfo.com, DigitalCameraInfo.com, WirelessInfo.com and PrinterInfo.com. Her publications draw about 750,000 to 800,000 unique visitors and 6 million page views a month.

“The way Liss is going, she appears to be on her way to establishing the online answer to Consumer Reports. ‘In the categories we’re in, I think we’re better and more comprehensive than Consumer Reports,’ she told me.

“Of the 20 full-time employees at Reviewed.com, Liss is the youngest. ‘CBS Sunday Morning’ has profiled her and she appears often on other TV-news shows.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.