Southern writes, “According to Dan Colarusso, executive editor at Reuters TV and Reuters.com, Twitter now brings in ‘significant revenue,’ in line with what his company gets from Google AMP. ‘In terms of one product on one platform, Twitter is contributing the most,’ said Colarusso, but he was unable to share specific revenue details in time for publishing.
“Reuters has a wealth of video footage from Reuters TV, either live, packaged for agencies or for consumers. Globally, around 10 people now work in some capacity posting video to Twitter: three full-time staffers and an additional seven who do as part of their role, said Colarusso. Reuters moved three people working on Facebook Live, which it was no longer monetizing, over to posting video on Twitter, identifying what was well-received or had gained enough traction over the week to be re-posted over the weekend.
“‘Video is the clearest thing we have a more rigid business plan for,’ said Colarusso. ‘It has benefited from this structure. Revenue is not a dirty word.’
“Reuters’ Twitter revenue is mostly driven by its most popular Twitter account, Top News, which has 20 million followers.”
Read more here.
Independent Association of Publishers’ Employees board authorized a strike vote to be conducted by its…
The Southern California News Group is seeking an assistant editor to help its jobs and…
Ian Krietzberg, a tech reporter for TheStreet.com, is leaving for a new opportunity. He has…
Timothy B. Lee writes in Asterisk magazine about why a lot of technology reporting is…
Megan Douglass has been named deputy social strategy editor at The Wall Street Journal. Douglass previously…
Business Insider's Louise Ridley is joining The Female Lead, the women's empowerment charity founded by Tesco Clubcard entrepreneur Edwina…