OLD Media Moves

Quartz doubles down on email newsletters for members

Financial news site Quartz is adding four emails to its strategy for members.

Editor in chief Katharine Bell writes, “We’re putting weekly emails at the center of membership, starting with these four:

  • The Forecast: a short, sharp look forward at an emerging industry, technology, or trend
  • The Company: context on the companies changing (or about to change) the way other businesses work (companies like Coinbase, Discord, Krispy Kreme, and Shein)
  • How To: specific things you can do to work more effectively and solve problems you care about (from spending too much time with your phone, to managing your team’s return to the office, to shrinking your company’s carbon footprint)
  • The Weekend Brief: a wider lens on the most consequential news story of the week

“Each one is designed to help you see further ahead or further afield; to better understand your work, your industry, and your place in the global economy; and not only to adapt to whatever’s coming next, but to do what you can to make it better. Our mission, after all, is to make business—from your workplace (and ours) to capitalism itself—better.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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