Perlberg leaving Business Insider for WSJ

Steven Perlberg, a markets and finance reporter for Business Insider, has resigned to accept a reporting position at The Wall Street Journal.

Perlberg will be covering digital media, marketing and advertising at the News Corp. business newspaper.

“I’m really excited to get started, but I’m also sad to be leaving Business Insider,” said Perlberg in an email to Talking Biz News. “I learned so much there and can’t thank my editors enough — Sam Ro, Joe Weisenthal, and Linette Lopez — for taking a shot on a summer intern. There will be more details on my new role at WSJ, but I’ll be starting April 1.”

Talking Biz News reported last week that The Journal is readying a new product called CMO Today aimed at readers interested in marketing and advertising news.  It has appointed an advertising editor and hired two other reporters — from Adweek and Digiday — to cover advertising and marketing.

Perlberg previously interned at the St. Louis Post-Dispatch, where he covered the health beat, and at ThinkProgress, where he wrote about politics. He graduated from Washington University in St. Louis with a B.A. in political science and anthropology.