Business Insider promotes Bergman to chief correspondent
Ben Bergman has been promoted to chief correspondent at Business Insider. He covers the tech industry with a focus on venture capital and startups. Bergman can frequently be seen on CNN and other channels providing analysis on a range of business and economic topics. He also appears often at dozens of the biggest events around the […]
BBC hires Business Insider’s Ryan
Lisa Ryan has been hired by BBC Studios as head of strategic audience development. She will start Oct. 1. Based in New York, Ryan will lead BBC Studios’ global audience and curation team, working closely with BBC Studios Editorial and partnering with colleagues across Commercial News, BBC News and the wider organization to enrich the […]
What attracted Heller to Business Insider
Russell Sherman of “Press Profiles” interviewed Business Insider editor in chief Jamie Heller interviewed her about her job after being at The Wall Street Journal for more than two decades. Heller said she was attracted to the “hustle culture” at Business Insider, saying “it was nipping at my heels” when she ran business coverage at the Journal. […]
Business Insider, Politico staffs protest Thiel award
Business Insider and Politico editorial staffers have written a letter of protest regarding parent company Axel Springer giving an award to billionaire Peter Thiel, write Oliver Darcy and Natalie Korach of Status. Darcy and Korach write, “On Tuesday, more than 120 staffers from POLITICO and Business Insider—across both the U.S. and European workforces—dispatched a letter to Döpfner objecting to […]
Business Insider taps Bharade to cover hustle culture, future of work
Business Insider has named Aditi Bharade to cover hustle culture and the future of work, focusing on how AI and technology are reshaping jobs, careers, and workplaces. She hsa been covering consumer trends and breaking news. Bharade is a news reporter at Business Insider’s Singapore bureau. She previously worked for The Straits Times, where she […]
Business Insider launching first subscriber-only newsletter
Business Insider is planning to launch VC Insider, its first subscriber-only newsletter. It will be released on Tuesday and written by Ben Bergman and Katie Roof. The newsletter plans to cover deals, conversations and power shifts shaping venture capital. Bergman is a senior correspondent at Business Insider, where he covers the tech industry with a focus on venture capital […]
Why Business Insider covers marketers and advertisers
Meredith Klein of Meredith and the Media interviewed Business Insider senior media correspondent Lucia Moses about her coverage. Here is an excerpt: Business Insider has gone big on the chief marketing officer audience, from Lara O’Reilly’s CMO Insider newsletter and vodcast to social video, live events, roundtables, and dinners. Why is the CMO such an important audience for […]
Business Insider launching small biz newsletter
Business Insider is launching “Small Business Insider,” a weekly newsletter. The newsletter is written by investing correspondent and small business owner Kathleen Elkins. “Reporting on side hustles for so long made me curious enough to try one myself. After pooling $10,000 with a friend to launch a pickleball paddle company, I’ve learned firsthand that building […]
Examining the traffic drop at Business Insider
Stephanie Korach of Status writes about the traffic decline at Business Insider. Korach writes, “Early in the meeting, Baesler put up a slide displaying Comscore data that painted a bleak picture of Business Insider’s traffic trajectory over the last five years. Since peaking in 2021 with 95 million average monthly unique viewers, Business Insider’s traffic has […]
Two execs out in Business Insider reorganization
Business Insider CEO Christian Baesler sent out the following to the staff on Thursday: Hi everyone, Today, we’re making changes to our Product & Technology team. We’re restructuring and reducing the size of the P&T organization. Everyone who is impacted has already been notified. That means we’re saying goodbye to a number of colleagues today. I’m grateful […]
